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Are you struggling to get your high-priced items off the retail floor?

You may need a more effective approach.

Displaying a product and hoping for the best is unlikely to bring in sales. It’s about creating an experience, building trust, and understanding the unique sales rhythm that big-ticket items require.

Alex Wright, Vice President at Wright’s Furniture and Flooring, a store specializing in high-end items such as quality furniture, mattresses, flooring, and home decor, is well-versed in this world. With locations across Illinois, his stores serve as a perfect case study in how to sell high-priced items through showroom strategies and post-purchase support.

Read on to learn the eight strategies he uses.

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Central Illinois

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Johanna MollAugust 12, 2025

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