If you’ve noticed your foot traffic slowing or your regulars getting a little less regular, events might be the spark your store needs. A well-planned event has the power to attract new faces, strengthen loyalty, and energize your space.

Customers crave experiences they can talk about and remember, and that’s exactly what the Music Box Theatre has mastered.

Located at 3733 N. Southport in Chicago, this historic 700-seat movie palace is known for its events just as much as its films. Owner Brody Sheldon calls it a “365-day film festival” that’s become an anchor for the Lakeview neighborhood.