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At Cheese & Crackers, owner Bart Basi shows that even small-format retailers can lead in innovation, customer experience, and global sourcing. Located in Champaign, Illinois, this local shop began as a cheese-only storefront and has grown into a multi-department operation featuring a deli, fresh fish counter, gourmet groceries, chocolates, and exclusive imports.

Bart’s retail strategy is guided by adaptability, freshness, and the ability to stay ahead of customer demand.

With high-end sourcing and sustainable business practices, Cheese & Crackers offers a masterclass in how emerging trends in retail can shape modern customer expectations.

Read on to learn nine tips you can use to do the same.

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Central Illinois

Yellow & Co.

IRMAOctober 16, 2025

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